American Apparel apologized this week after a social networking employee mistook a photo of shuttle Challenger catastrophe for clouds and published the image in the company’s Tumblr website.
The business rapidly deleted the post and tweeted a statement apologizing for using the picture.
"A young worldwide social networking staff member who had been created following the Challenger tragedy unfortuitously re-blogged an image of the surge on our Tumblr account unaware of the framework, ” read the statement. “We deeply apologize the insensitivity of the selection therefore the post was deleted."
Even though the business apologized, the had numerous enraged commentary from on line commentators a single day after the image ended up being published.
“Your company is an absolute shame after utilising the Challenger photo in the manner you did. Im deeply embarrassed to call you fellow citizens afterwards.an absolute disgrace, ” wrote Mike Brennan. “Consider eliminating US from your own company title since you have made it obvious you're not even close to it.”
The company has already been in upheaval previously few weeks following the United states Apparel board ousted its controversial CEO Dove Charney last thirty days due to the fact company encountered dwindling sales.
Early in the day recently Charney reportedly enhanced their ownership of stock when you look at the company leading to hearsay he would make an effort to oust board people by becoming almost all shareholder.
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