American Apparel 9th Ave

A mixture of Solatubes® and energy saving fluorescents supply lighting when it comes to product sales flooring.

An over-scaled visual turns the cash desk into another visual element inside the shop.

A reflective, back LED-lit storefront makes use of less wattage but burns as bright as conventional lighting effects.

Natural light fills the fitting rooms via roof-mounted Solatubes®.

Design Team

Jordan Parnass, Randy Plemel, Darrick Borowski, Miguel McKelvey, Willow Ayers, Owen Gerst, Anthony Moon

Consultants

Designers: Dagher Engineering

Technicians

General Contractor: GPJ O' Donoghue

Vendors

Solatubes® – Solatube Global, Inc.
Commodes (low-flow) – Toto
Lav fixtures (low-flow) – United States Traditional
Entry tile (55% recycled) – Terra Green
Bike storage space racks – Rutland Industries

Photography

Visitors to American Apparel’s latest ny place, in Hell’s Kitchen, will discover another bold, graphic shop from brand recognized for its wise, quick concepts. Whatever they may well not observe is the fundamental shift in design and building. The 9th Avenue shop is the consequence of extensive study to build up a model for lasting retail fit-outs. It is set to achieve LEED silver official certification this autumn, the initial in what American Apparel hopes will likely to be a trend of renewable fit-outs starting the future.

Jordan Parnass Digital Architecture (JPDA), American Apparel’s retail design and development company, recommended that two companies collaborate to build up a retail roll-out program that emphasizes renewable techniques and strives for LEED official certification. JPDA developed the architectural marketing for United states Apparel’s stores, and had been excited to evolve materials and specs in a manner that would integrate renewable methods while preserving the retailer’s trademark overall look and feeling.

The system implemented at the Hell’s Kitchen place uses a mix of energy-efficient practices (normal lighting via Solatubes®, sustained by compact fluorescent lights), lasting products (FSC-certified timber products and recycled floor tiles), and operational strategies which encourage low-carbon impact behaviors (secure bicycle racks and baths to promote commuting by bicycle).